Shaoyang Lu
Biography:
He previously studied at the Department of Chinese Language and Literature at Zhejiang Normal University, the Directing Department of Beijing Film Academy, and the Film and Television Department of the Central Academy of Drama, where he obtained his doctoral degree. He is currently Professor and PhD Supervisor at the School of Journalism and Communication, Peking University.
He was selected as a National Leading Talent in the Radio, Television and Online Audiovisual Industry (2020) and as a Beijing Leading Talent in the Radio, Television and Online Audiovisual Industry.
He concurrently serves as a Member of the Ministry of Education Teaching Guidance Committee for Journalism and Communication (2018–2022), Deputy Director of the Central Cultural Work Committee of the Jiusan Society, and President of the Theory and Criticism Committee of the China Film Association.
His monograph History of Contemporary Chinese Cinema won the Second Prize of the Beijing Philosophy and Social Sciences Achievement Award and the Beijing Municipal Education Commission Excellent Textbook Award. Audiovisual Language received the Peking University Outstanding Textbook Award. His papers have won the Third Prize of the China Federation of Literary and Art Circles Literary Criticism Award three times and have repeatedly received the Outstanding Academic Paper Award at the China Contemporary Film Forum of the Golden Rooster and Hundred Flowers Film Festival.
Research Areas:
Film and Television Culture Studies
Film Industry Studies
Audiovisual Language Studies
PhD Admission Direction:
Film and Television Culture and Industry (Enrollment in 2026)
Jing Xu
Biography:
PhD in Law from Peking University. She is currently Professor and PhD Supervisor at the School of Journalism and Communication, Peking University; Director of the Professional Master’s Program in Health Communication; and Deputy Director of the Institute of Culture and Communication, Peking University.
She leads the National Social Science Fund Key Project “Public Opinion Guidance in Public Emergencies: Mechanisms, Pathways, and Methods” (23AXW008) and has undertaken more than ten research projects commissioned by institutions including the Foreign Languages Bureau, the China Association for Science and Technology Institute of Science Popularization Research, the National Language Commission, the National Health Commission, and the National Center for Food Safety Risk Assessment.
In recent years, she has devoted herself to global health communication research, focusing on youth tobacco control, food safety risk communication, and grassroots public health emergency science communication. She has consecutively organized the international academic symposium “Medicine, Humanities, and Media: Healthy China and Health Communication.”
She has published monographs including Political Communication during the Great Leap Forward Movement, Introduction to Communication Studies, Introduction to Public Opinion Studies, and Health Communication in Diverse Contexts (Executive Associate Editor), and has published dozens of related academic papers.
Research Areas:
Health Communication
Political Communication
Global Communication and Public Diplomacy
Risk Communication and Media Governance
PhD Admission Direction:
Health Communication and Media Governance (Enrollment in 2026)
Kaihe Chen
Biography:
Bachelor’s and Master’s degrees from the Department of International Politics, Peking University; PhD from The University of Hong Kong. He is currently Professor and PhD Supervisor at the School of Journalism and Communication, Peking University, and Director of the Institute of Culture and Communication, Peking University.
He currently serves as Vice Dean of the School of Journalism and Communication and Chair of the Department of Journalism. He concurrently serves as Secretary-General of the Peking University Journalism Society, Specially Invited Director of the All-China Journalists Association, Director of the Beijing Journalists Association, and has repeatedly participated in the evaluation of the China News Awards and the Changjiang Taofen Award. He previously served (on secondment) as Deputy Director of the International Commentary Office of the International Department of Xinhua News Agency.
His main research fields include journalism history and theory, international communication, media and international relations, Taiwanese media and cross-strait relations. He teaches courses including World Journalism History, Media and International Relations, Globalization and Communication, and Marxist Journalism.
He has participated in multiple major National Social Science Fund projects, including The Construction of a Theoretical System of Socialism with Chinese Characteristics in Journalism and Communication, Value Concepts in China’s Development Path and the Construction of International Communication Capacity, Research on China’s Cultural Soft Power in External Communication, and Leninist Thought in Marxist Journalism.
Research Areas:
History of Chinese and Foreign Journalism and Communication
Marxist Journalism
Global Communication Studies
PhD Admission Directions:
Journalism History and Theory
Global Communication Studies (Enrollment in 2026)
Weijia Wang
Biography:
Associate Dean of the School of Journalism and Communication, Peking University; Director of the Institute of International Communication, Peking University; National Leading Talent under the Ten Thousand Talents Program in Philosophy and Social Sciences; National Cultural Figure and “Four Batches” Talent (International Communication Category); Member of the National Ethnic Affairs Commission Lecture Group on “Forging a Strong Sense of Community for the Chinese Nation”; Member of the Theoretical Communication Expert Database of the Cyberspace Administration of China; Specially Invited Director of the China Human Rights Development Foundation; Advisory Committee Member of the CITIC Reform and Development Research Foundation.
Professor Wang has engaged in research and teaching at the Schools of Journalism and Communication of Tsinghua University and Peking University for more than ten years, focusing long-term on international communication and journalism theory. He has won the Ministry of Education Outstanding Achievement Award in Philosophy and Social Sciences four times and the First Prize of the Beijing Philosophy and Social Sciences Outstanding Research Achievement Award. He has received multiple teaching awards in Beijing, Peking University, and Tsinghua University. His courses have been recognized as National First-Class Undergraduate Courses and Beijing High-Quality Undergraduate Courses.
He has long undertaken evaluation and review work for national-level international communication projects and talents, and has conducted research and development on major international communication resources domestically and internationally. Over the past decade, he has led doctoral research teams to conduct in-depth field research on the Belt and Road and international communication in Pakistan, Tanzania, Kenya, Uganda, Saudi Arabia, Iran, Sri Lanka, Malaysia, and other countries, as well as long-term research on urban and frontier international communication in China.
He has published monographs and translations including The Mediatized Era, Communication as Labor, and External Communication and Its Effects, and has published nearly one hundred papers in major academic journals and conferences at home and abroad.
Research Areas:
History and Theory of Global Communication
Contemporary Chinese International Communication Practice
Communication and Frontier Regions
Communication and Community
PhD Admission Direction:
International Communication and Development Communication (Enrollment in 2026)
Hongzhe Wang
Biography:
Bachelor of Engineering in Materials Science and Engineering, China University of Mining and Technology (2006); Master of Communication, Peking University (2010); PhD in Communication, The Chinese University of Hong Kong (2014). Since 2014, he has been teaching at the School of Journalism and Communication, Peking University. He is currently Research Professor, Tenured Associate Professor, PhD Supervisor, and Boya Postdoctoral Co-supervisor. He is also a Youth Scholar of the High-End Think Tank, CITIC Reform and Development Institute, and a Senior Visiting Professor at Seoul National University.
Professor Wang is committed to advanced research in the humanities and social sciences centered on media. In recent years, his academic interests have focused on understanding the historical construction, knowledge types, and social consequences of twentieth-century information technology development. Around this theme, his research addresses topics including cybernetics, science fiction, computer technology, video games, ecological civilization, digital labor and work, artificial intelligence and big data, cultural and urban spatial politics, fan economy, and online nationalism. In particular, he has made foundational contributions to understanding the relationship between information technology and the historical process of socialist construction in China.
His Chinese- and English-language papers have appeared in journals such as Open Times, Journalism & Communication, Chinese Journal of Journalism & Communication, Dushu (Reading), Film Art, and Cultural Horizons. His work has received the Second Prize of the Third Journalism and Communication Association Award, the Second Prize of the Sixth Journalism and Communication Association Award, and the Annual Best Paper Award (2019–2020) from the Journalism and Communication Thought History Committee of the Chinese Society for Journalism History. He has received multiple Peking University Excellent Teacher and Teaching Achievement Awards, and teaches courses including Communication Theory, Research Methods in Communication, Studies of the Information Society, and Introduction to Social Science Methods.
He serves as an anonymous reviewer for journals including Journalism & Communication, Chinese Journal of Journalism & Communication, Communication & Society (Hong Kong), Chinese Journal of Communication, and International Journal of Communication. His commentaries and interviews have appeared in People’s Daily, Guangming Daily, The Paper, Thinker Weekly, Southern Wind, and Sanlian Life Weekly.
Research Areas:
New Media and Information Society Studies
Media History and Media Theory
Cultural Studies and Political Economy of Communication
PhD Admission Direction:
Media History and New Media Studies (Enrollment in 2026)
Huiyu Zhang
Biography:
Bachelor of Literature, Department of Chinese Language and Literature, Peking University (1998–2002)
Master of Arts in Literary Theory, School of Humanities, Renmin University of China (2002–2004)
PhD in Comparative Literature and World Literature, Peking University (2005–2009)
Visiting Scholar, University of California, San Diego (2015–2016)
Since 2017, he has served at the School of Journalism and Communication, Peking University, as Tenured Associate Professor, Research Professor, PhD Supervisor, Boya Postdoctoral Co-supervisor, and Director of the Peking University Television Research Center.
He teaches undergraduate and graduate courses including Grassroots Communication Theory and Methods, Film and Cultural Studies, Documentary and Feature Film Production, Film and Cultural Criticism, A Century of China in Light and Shadow, Broadcast Journalism, Nonfiction Writing, Graduate Academic Practice Workshop in Journalism and Communication, Nonfiction Writing Practice and Internship, and Journalism and Communication Policy, Regulation, and Ethics. His research focuses on grassroots communication, audiovisual communication, social history of journalism, and nonfiction writing.
He has received honors including Beijing Radio, Television and Online Audiovisual Industry Young Innovation Talent; the Peking University Huang Tingfang/Sino Group Young Distinguished Scholar Award; Third Prize in the Humanities Category of the 11th Beijing University Young Faculty Teaching Competition; Peking University Excellent Teaching Award (2021/2023); Peking University Outstanding Class Advisor (2021); Peking University Outstanding Communist Party Member (2023); and Speaker of the Peking University Weiming Scholar Lecture (2019).
He has undertaken multiple national and provincial research projects, including the 2021 National Social Science Fund Key Project Research on the Mechanism of Literary and Art Criticism in the Digital Age Oriented toward Enhancing the Quality of Literary and Artistic Works, the 2019 Ministry of Education Major Later-Stage Funded Project From Transformation to Rise—A Special Study of New Chinese Cinema (1949–2019), the 2018 Beijing Social Science Fund Key Project New Characteristics of the Dissemination of Contemporary Social Trends and Effective Guidance, and the 2017 National Social Science Fund Art Project A Development History of Chinese Realist Cinema (1905–2017).
Tianfu Wang
Biography:
Research Professor and PhD Supervisor at the School of Journalism and Communication, Peking University; Director of the Institute of Modern Advertising, Peking University; Standing Member of the Academic and Education Committee of the China Advertising Association.
He received a Bachelor of Arts from the School of Journalism and Communication, Peking University (major in Advertising, minor in Economics); a Master’s degree in Advertising from the College of Media, University of Illinois at Urbana-Champaign; an MBA from the Simon Business School, University of Rochester; and a PhD in Management from the Krannert School of Management, Purdue University. Before returning to China, he taught at the Montclair State University School of Business. He teaches courses including Global Marketing Communication and Advertising Media Research, and won the First Prize in the Peking University Young Faculty Teaching Competition.
His research focuses on communication mechanisms, effects, and governance issues driven by artificial intelligence technology, particularly in international communication and marketing communication contexts. His work has appeared in journals such as Journal of Advertising, Journal of Research in Interactive Marketing, and Finance Research Letters. He has received the China Advertising Great Wall Award (Academic Category).
He leads the National Social Science Fund Key Project Research on an International Communication System Based on Large Language Model Agents in the New Media Environment (24AXW004), a major sub-project of the National Key R&D Program during the 14th Five-Year Plan Research on New Paradigms for Intelligent Advertising Regulation in Emerging Internet Business Forms (2023YFC3305001), and a sub-project of the National Social Science Fund Major Project Precision International Communication Based on Artificial Intelligence (22&ZD318).
Research Areas:
Artificial Intelligence
Marketing Communication
International Communication
PhD Admission Direction:
AI Communication (Enrollment in 2026)
Jinhe Liu
Biography:
PhD in Journalism and Communication from Tsinghua University, with interdisciplinary training in journalism and communication, law, and management. During his doctoral studies, he was a visiting scholar at the Georgia Institute of Technology, under the supervision of renowned Internet governance scholar Milton Mueller.
Before joining Peking University, he conducted postdoctoral research at the School of Public Policy and Management and the Center for Internet Governance, Tsinghua University.
In recent years, he has conducted interdisciplinary research on media governance, leading and participating in multiple major research projects, including projects commissioned by the Cyberspace Administration of China and other ministries. He has published multiple CSSCI and SSCI articles in journals such as Policy & Internet, Chinese Journal of Communication, Journalism & Communication Research, and Modern Communication. He serves as a reviewer for major domestic and international academic journals, was selected as an ICANN Fellow, serves as an expert in a special working group of the Internet Society (ISOC), organized a sub-forum of the United Nations Internet Governance Forum (IGF), and participated in the establishment of the China Internet Governance Forum (China IGF).
In response to the digital society and digital civilization, he advocates integrating multi-disciplinary theories and methods into journalism and communication studies, emphasizing the need to theorize culture as a constructive force in media governance to achieve foundational theoretical innovation and even paradigm transformation in digital communication research.
He teaches undergraduate courses including Media Economics, New Media Sociology, and Media Ethics and Regulation, and graduate courses including Global Internet Governance and International Communication and Journalism and Communication Policy, Regulation, and Ethics.
Research Areas:
Media Governance
Communication Institutions
Media Economics and Management
PhD Admission Direction:
Internet Governance, Media Governance, Communication Institutions
(Enrollment in 2026 for Hong Kong, Macao, Taiwan, and International Students)
Admission Notes
The number of Master’s and PhD students admitted each year and the examination subjects are specified in the annual graduate admission catalog published by the Peking University Graduate School.
No reference books or past examination papers are provided for PhD applicants.
The 2026 PhD admission directions are indicated in parentheses under “PhD Admission Direction.”
Graduate Affairs Office Tel: 010-62758122
School website: www.sjc.pku.edu.cn
