Peking University Summer Program – Call for Applications
Location: Peking University Campus, Beijing
Duration: July 7 – July 17, 2026
Language of Instruction: English
Credits: 2 academic credits
Peking University School of Journalism and Communication is pleased to announce the Communication, Technology, and Culture 2026 Summer Program, an academically rigorous and culturally immersive experience designed for students interested in the intersection of media, technology, and society in the digital age.
The program integrates cutting-edge academic lectures with field visits to leading technology companies and cultural landmarks in China, offering students a unique opportunity to engage with global scholars and industry practitioners.
Program Highlights
Special topic lectures by PKU-SJC faculty and distinguished guest lecturers
Field studies at major technology companies and cultural institutions
Interdisciplinary focus on AI, governance, media, and digital society
Academic training combined with in-depth cultural exploration
Students will join peers from top-ranked global institutions, including the University of Sydney, Nanyang Technological University, and the National University of Singapore.
Curriculum Overview
· Advertising and AI – Prof. Tianfu Wang
· Generative Engine Optimization – Dr. Haoyu Dong
· Internet Governance – Prof. Jinhe Liu
· AI and Human Interaction – Prof. Mengxue Ou
· Images and Society – Prof. Jing Wu
· Media and Society – Prof. Kaihe Chen
· Communication Technology History in China – Prof. Hongzhe Wang
· Digital Society – Prof. Yong Hu
Field Studies Include:
Visit to ByteDance Headquarters
Visit to Tencent Beijing Office
Cultural exploration at the 798 Contemporary Art Complex
Eligibility
The program is open to:
Applicants should demonstrate strong academic motivation and interest in media, communication, and technology studies.
Contact Information
For inquiries and applications, please contact:
Ms. Yijing TAO
International Program Executive
Email: taoyijing@pku.edu.cn
We warmly welcome students from around the world to join us at Peking University for an intellectually stimulating and culturally enriching summer in Beijing!
